For Immediate Release
Waterloo, Ontario, Sept 20, 2018: SponsorsOne Inc. (CSE: SPO) (Frankfurt: 5SO) (“SponsorsOne” or the Company”) the company that makes small brands BIG by building large engaged and authentic communities that buy and support the Brands they love, is pleased to announce that, through its wholly- owned subsidiary SponsorsOne Media, is now licensed to upload video content to the Amazon Prime Video Direct streaming platform giving SponsorsOne the ability to reach over 26 million viewers.
“The brands we are adding to the SponsorsOne influencer platform have inspirational stories that can be told through all forms of digital and broadcast media,” said Guy Zajonc, President of SponsorsOne Media.”Our creative team: John Strauss, who has already helped produce a Golden Globe for Amazon, Barrick Prince, Charles Harbison, and Chester See, will tell those stories. The cinematic scope of the Amazon Prime Video Direct’s streaming or download delivery is a great match to the quality of our work. It will be a great visual experience for Prime and Non-Prime viewers alike.”
Access to Amazon’s 26 million subscribers gives us the ability to convert those subscribers into micro-influencers as they connect to the Brand’s story. Authentic storytelling to engage the millennials direct to the Brand is key to the growth of the Brands on the SponsorsOne platform. By 2025, millennials will represent 75% of the workforce (The Brookings Institution Report May 2014) and stand to inherit $30 trillion in wealth (Accenture Consulting 2016). Starting the process to build authentic communities now creates the potential for the Brands to become the next billion-dollar company.
In addition to distributing engaging content and connecting the viewer to the Brand, Amazon pays $0.06 to $0.15 per viewer hour and 55% revenue share on all placement advertising inserted in the content by Amazon. It was reported by eMarketer on September 19, 2018, that Amazon is now the third largest advertising platform next to Facebook and Google, reporting $4.61 billion in revenue in 2018.
Contributed revenue from Amazon viewership and ad placement combined with the 20% of sales from the Brands creates a robust revenue model for SponsorsOne.
About SponsorsOne Inc.:
SponsorsOne is disrupting the traditional advertising model and leveling the playing field for small brands. Our cloud based platform, SponsorsCloud, lets brands reach millions of targeted consumers with authentic, word-of-mouth advertising, bypassing intermediaries like agencies and ad networks. Our proprietary cryptocurrency, SponsorCoin, is awarded to Influencers who share brand promotions with their social media followers. SponsorCoin can then be used to purchase products and services at a discount from any brand on our network or trade for popular cryptocurrencies such as Ethereum, Bitcoin and Litecoin. This new advertising model cuts upfront costs for brands to near zero and gives every customer an incentive to become a brand ambassador.
ON BEHALF OF THE BOARD
Gary Bartholomew, Executive Chairman
To learn more or inquire please visit http://sponsorsone.com/
The CSE has neither approved nor disapproved the contents of this Press Release.
FORWARD-LOOKING INFORMATION AND STATEMENTS
This press release contains forward-looking statements and forward-looking information (collectively, “forward-looking statements”) within the meaning of applicable securities laws. Forward-looking statements relate to future performance, events or circumstances, and are based upon internal assumptions, plans, intentions, expectations and beliefs. All statements other than statements of current or historical fact constitute forward-looking statements. Forward-looking statements are typically, but not always, identified by words such as “will”, “expect”, “believe”, “anticipate”, “estimate”, “plan”, “forecast”, “potential”, “continue” and similar expressions. By their nature, forward-looking statements are based upon certain assumptions and are subject to numerous risks and uncertainties, many of which are beyond SponsorsOne’s control, including the impact of general economic conditions, industry conditions, current and future commodity prices, currency and interest rates, anticipated production rates, borrowing, operating and other costs and funds from operations, the timing, allocation and amount of capital expenditures and the results therefrom, anticipated results, the sufficiency of budgeted capital expenditures in carrying out planned activities, competition from other industry participants, availability of qualified personnel or services and equipment, stock market volatility, effects of regulation by governmental agencies including changes in environmental regulations, tax laws and royalties, and the ability to access sufficient capital from internal sources and bank and equity markets. This list is not exhaustive.
The forward-looking statements contained in this Press Release are made as of the date hereof and SponsorsOne assumes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, unless required by applicable securities laws. All forward-looking statements contained in this Press Release are expressly qualified by this cautionary statement.